Optimize Your Business Revenue Model
Takeaway
- 3 reasons why you should WAIT before building a product—and what we do instead of jumping right in
- How to “front-load” your work so that every hour you spend now saves you 10 hours of headache later
- How to transform your high-level concepts & research into an organized “Playbook” of concrete, actionable tools
We have a high-level topic in mind and we’ve estimated its demand at a basic level We’ve started to immerse ourselves in our market (and we’ll continue to do so)
It would be tempting right now to dive straight into product creation. But we have a different approach that will ensure you’re much, much more profitable
Don't be "my first product launch" http://www.thefinancialblogger.com/blogging-reality-check/
Front load the work!
▶
FRONT-LOADING: Doing as much hard work as possible in advance so you can save yourself a disproportionate amount of time & effort later
“Give me six hours to chop down a tree and I will spend the first four sharpening the axe.”- ABRAHAM LINCOLN
What front loading is?
Most people follow a “build it, then figure it out” model. But I recommend approaching this differently. By front-loading the work, you’ll get:
▶A full list of your market’s actual problems—with the exact words they use—before you ever started writing content
Relationships with bloggers, content prewritten, and guest posts lined up before you ever set up a website
An audience of eager buyers clamoring for your material before you ever build a product
Bloggers: seeing things from their point of view.
If I asked you these questions, would you know the answer? - Who’s my target audience?
- How am I going to attract them to my website?
- What will I sell them?
Based on your earlier research, create a list of the following items:
1. Potential audiences
2. Fishing holes
3. Burning pains
4. Crunchy solutions
5. Products to sell
Action Step:
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Information
Video Time: 22.00
Title: Create Your Service Offering
Clients don’t hire you for what you know.
They hire you for the problems you help them solve. That’s why the right packaging of deliverables is so important.
In this presentation, we’ll work on how to craft rock-solid deliverables that interest your clients and keep them wanting more.
Watch the video, go thru the takeaways and take action!
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